May 6, 2026 | Author case studies, Book publishing, Business & Marketing, Vegans
Continuing a book’s momentum with a vegan audience I was introduced to Gail Eisnitz in January 2026 through Victoria Moran, an author and pioneer in the vegan movement who endorsed my second book. Gail first published Slaughterhouse: The Shocking Story of Greed,...
Apr 29, 2026 | Book publishing, Business & Marketing
Just gonna put something on while I clean, Do you actually want to do this or not?, and Here’s my thing Missed March 2026’s TikTok trends? Check them out here. This will be the last of my TikTok trends for authors. I know! This was fun. But as of next month, I’m...
Apr 22, 2026 | Book publishing, Business & Marketing
‘Cause the first step to getting featured in media is to contact them! It’s hilarious that I posted about nailing media interviews when I didn’t talk about the basics first. If I’d been more organized about my content, this wouldn’t have...
Apr 13, 2026 | Book publishing, Business & Marketing
‘Cause marketing with no budget is better than not marketing at all I’ve met or seen many authors who’ve loaded a book onto Amazon and shared their book in Facebook groups, hoping that will be enough to make sales. It’s something, and something...
Mar 25, 2026 | Book publishing, Business & Marketing
Owl impressions, 2000s vs 1900s, and reality TV show edits Missed February 2026’s TikTok trends? Check them out here. TikTok trend #1: Editing content like a reality TV show TikTok creators are taking inspiration from reality TV’s dramatic editing style...
Mar 16, 2026 | Book publishing, Business & Marketing
Drafting marketing emails for Kathrine Snyder’s Shimmering Around the Edges A fellow vegan marketer, Jessica Lohmann, introduced me to author Kathrine Snyder in 2023. This was the first book project aside from my own in which I was involved on the marketing...
