Dec 22, 2025 | Food, Vegan food, Vegan marketing profiles
Rebelling its way into the family freezer Wrapping up my vegan marketing profile series is plant-based meat alternative company Rebellyous Foods. Even though I haven’t tried its products, I’ve long admired its brand. You’ll find RF in the freezer...
Nov 25, 2025 | Business & Marketing, Environment, Food, Social good, Vegan food, Vegan marketing profiles
The closest thing to a vegan chocolate factory there is I have never tried a Mummy Meegz product, but when I was young, I used to love chocolate and candy. I could tell you my favourites easily, and why I can still remember how they taste even though it’s been...
Oct 21, 2025 | Business & Marketing, Food, Vegan marketing profiles
The only brand out there marketing the most important beverage as “death” I was late to the party when I found out about Liquid Death years ago, but I’m Canadian, so forgive me. I heard it was started by an ex-Vayner Media creative exec, and that...
Sep 23, 2025 | Business & Marketing, Food, Vegan food, Vegan marketing profiles
A Spanish plant-based giant blending online education and in-person activism Although I haven’t tried products by Spanish brand Heura, I’ve long admired the brand and its marketing efforts. The vegan industry and movement have taken some big hits the last...
Aug 26, 2025 | Business & Marketing, Food, Health, Vegan food, Vegan marketing profiles, Vegan recipes
THIS meat company doesn’t involve animals, and that’s a good thing. I can’t remember how or when I came across the UK’s THIS™, but I immediately labelled it one of the most brilliant plant-based meat alternative brands out there. I...
Jul 22, 2025 | Business & Marketing, Food, Vegan food, Vegan marketing profiles
Luring the French toward the good plant-based life I love a startup that invests up front into its branding and gets creative with ads right off the bat. La Vie (“the life”) seemed to come out of nowhere and made that kind of impression on me even though I...
