by Sandra Nomoto | Animals, Business & Marketing, Food, Social good, Vegan food
Review of the best videos by vegan companies in 2024’s last quarter I can tell marketing budgets are exhausted by this time of year because you don’t see as many as we did in Q1 during the Super Bowl—unless you’re a British supermarket. Holy heck, do...
by Sandra Nomoto | Animals, Books and reviews, Self-Development, Social good
The original manifesto on feminism and animal rights I’m almost 35 years late, but I’m glad to have learned about and finally read Carol J. Adams’ The Sexual Politics of Meat: A Feminist-Vegan Critical Theory (the original title said...
by Sandra Nomoto | Business & Marketing, Environment, Food, Social good, Vegan food, Vegans
Stacking product messaging x recognition to become an industry leader Venessa Stonehouse and I go back a few years; four, to be exact. Before I became a huge fan of her products at Mindful FÜD, I did some pro-bono writing for her company to build up my portfolio. In...
by Sandra Nomoto | Animals, Environment, Food, Self-Development, Social good, Vegans
A modern, non-American sequel to Animal Liberation Now I’m extremely fortunate to have read vegan Matheiu Ricard’s A Plea for the Animals immediately after reading Peter Singer’s Animal Liberation Now (ALN) because I could see the influence that book...
by Sandra Nomoto | Business & Marketing, Self-Development, Social good, Vegans
How to be a more persuasive vegan If you’ve been here long enough, you know I’m vegan and slightly obsessed with how vegan companies market themselves. We’re blessed that the AVA (Animal & Vegan Advocacy) Summit has a YouTube channel and uploads...
by Sandra Nomoto | Animals, Books and reviews, Social good, Vegans
The OG book on the animal rights movement Animal Liberation is one of those books you’d think every vegan has read, but it wasn’t the case for me. I only found out it existed a few years ago when I started hearing author Peter Singer’s name...