Jun 24, 2026 | Book publishing, Business & Marketing
‘Cause sometimes readers like to see a good book deal. What are promotions? Promotions are offers that entice a potential customer to buy a product or service. These can be bonus things like buy one get one free, or as simple as a discount. Promotions can apply...
Jun 22, 2026 | Animals, Business & Marketing, Social good, Vancouver, Vegan leaders, Vegans
Pioneering healthy plant-based food for dogs in Vancouver Laura Simonson and I go way back to 2012 when we met at a now-defunct business meetup for impact-focused business owners. At the time, she had just developed the concept for what is now Virchew. Laura...
Jun 18, 2026 | Book publishing, Family, Media interviews, Personal branding, Vegans
On June 18th we welcome Sandra Nomoto. Sandra is a book whisperer for authors with impact and writes for the popular podcast, A Little Bit Culty. Drawing on two decades of experience, she now serves as a personal brand manager for established ethical female leaders,...
Jun 15, 2026 | Author case studies, Book publishing, Spirituality
My first project as a spiritual editor Working with Vancouver-based hypnotherapist Kemila Zsange on her book came serendipitously. I initially reached out to her back in 2019 because I was interested in training as a hypnotherapist, but I didn’t have the funds...
Jun 10, 2026 | Business & Marketing, Personal branding
Leveraging expertise and artistic design flair to drive media coverage I feel that in many ways, I am ahead of my time. I was the first girl in my elementary school to wear contact lenses (which I DO NOT recommend regularly for kids now!). But a decade ago, when I was...
Jun 3, 2026 | Business & Marketing, Personal branding
Because it’s hard to have an impact if you don’t exist online By the time this blog is published, you’ll have seen the pivot I made from just working with authors to helping established, ethical female leaders grow their personal brands. I’m...
Jun 1, 2026 | Author case studies, Book publishing, Business & Marketing
Editing Lilian Sue’s The Powerful Publicity Prescription Lilian Sue at In Retrospect is one of those people I feel like I’ve met in person several times. We’ve hung out in various Facebook groups for women in business, and she’s one publicist I...
May 27, 2026 | Book publishing, Business & Marketing
If you’re a content creator and want more visibility and revenue, think about becoming a published author. If you’re in this boat and don’t usually read blogs, I’ll save the intro time and get right into it. 1. Becoming a published author...
May 25, 2026 | Animals, Social good, Travel, Vegan leaders, Vegans
From journalism to yoga & animal-inspired travel Anna Maria Gina and I initially connected on LinkedIn. A vegan originally from Toronto, she joined us at VEG Networking Canada and now splits her time between Orange County, CA and Europe, where she leads yoga and...
May 20, 2026 | Book publishing
There’s nothing wrong with formatting your own book, so long as it looks professional. Just last month, I formatted a book for a colleague at a discount. They had formatted their book themselves, but needed me to come in and “finish” the job....