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Vegan leaders: James McInnes, Odd Burger

Vegan leaders: James McInnes, Odd Burger

Nov 11, 2025 | Food, Health, Vegan food, Vegan leaders, Vegans

Inside the mind of the creator of a fast-growing plant-based food chain This interview with Odd Burger Co-Founder & CEO James McInnes took place 3 years ago, and the publicly-traded franchise chain has come a very long way since. Let’s dive into the...
Pro-vegan book review: Transfarmation

Pro-vegan book review: Transfarmation

Nov 4, 2025 | Animals, Books and reviews, Environment, Food, Health, Social good, Vegans

A straightforward guide to transitioning the factory farm system Leah Garces’ Transfarmation: The Movement to Free Us from Factory Farming is a breath of fresh air…fresher than you’d breathe on a factory farm, certainly! Published by Beacon Press in...
Vegan marketing profile: Liquid Death

Vegan marketing profile: Liquid Death

Oct 21, 2025 | Business & Marketing, Food, Vegan marketing profiles

The only brand out there marketing the most important beverage as “death” I was late to the party when I found out about Liquid Death years ago, but I’m Canadian, so forgive me. I heard it was started by an ex-Vayner Media creative exec, and that...
Vegan leaders: Emma Smith, Zimt Chocolates

Vegan leaders: Emma Smith, Zimt Chocolates

Oct 7, 2025 | Animals, Business & Marketing, Buy local, Food, Social good, Vancouver, Vegan food, Vegan leaders, Vegans

Seriously, the most ethical chocolatier you’ll ever meet Zimt Chocolates founder Emma Smith and I go way back to when I was still starting my public relations agency in 2009. We went for a snack at Choices and she introduced me to Lovena Galyide, another notable...
Vegan nonfiction book review: Meatsplaining

Vegan nonfiction book review: Meatsplaining

Sep 30, 2025 | Animals, Books and reviews, Food, Health, Vegans

Because most people need a book on how animal agriculture has and continues to brainwash us I couldn’t resist reading a book with a title like Meatsplaining: The Animal Agriculture Industry and the Rhetoric of Denial. Edited by Jason Hannan, this is the second...
Vegan company videos from 2025 Q3

Vegan company videos from 2025 Q3

Sep 29, 2025 | Business & Marketing, Environment, Food, Vegan food, Vegans

Beverage companies held the video budgets this quarter Budgets must have shrunk in the summer ’cause I didn’t see too much online as far as videos from vegan companies. Makes sense that they were mostly from the beverage companies.   “Liquid...
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