Mar 4, 2024 | Art, Business & Marketing, Vancouver, Vegan marketers, Vegans
A vegan marketing journey inspired by plant medicine, a family business, and co-creating with a higher universal intelligence My VEG Networking Canada co-host Justin Manning introduced me to Joy Lopes in 2022. Joy is a member of our vegan networking group and designed...
Feb 26, 2024 | Business & Marketing, Food, Vancouver, Vegan food
If you’re going to open a retail space, love it more than your customer does. Retail is f*cking hard. One of my tips in last month’s blog was NOT to open a physical brick and mortar business, unless it’s part of your life dream and you have to. A...
Jul 31, 2023 | Business & Marketing, Vancouver, Vegan marketers, Vegans
For all things digital, trendy, and up to date, follow Lindsay at Piquant. Just do it. Lindsay O’Donnell and I go WAY back from what we do today. When I ran Conscious PR, she was one of the few (maybe the only) vegan bloggers in town I pitched events and select...
Feb 1, 2023 | Beauty, Buy local, Events, Food, Health, Lifestyle, Vancouver, Vegan food
Strong Vegan Presence at The Wellness Show 2023 The 30th anniversary of The Wellness Show takes place February 11 & 12 at the Vancouver Convention Centre (West) and I’m glad to be covering it for the fifth year since this blog’s inception! Founded in...
Sep 28, 2022 | Books and reviews, Business & Marketing, Food, Social good, Vancouver, Vegan food, Vegans
A long-standing Vancouver vegan business The Juice Truck is Vancouver’s first and original cold-pressed juice company, and it happens to be vegan. It was founded in 2011 by Zach Berman and Ryan Slater after a year long back-packing adventure through Nepal and...
Aug 17, 2022 | Beauty, Books and reviews, Business & Marketing, Social good, Vancouver
How a cosmetics company uses diversity and partnerships to reach a “woke” audience In the public relations chapter in Vegan Marketing Success Stories, I share how Vancouver-based SAPPHO New Paradigm Cosmetics launched a successful campaign for its limited...
