SANDRA NOMOTO MEDIA KIT

Assets

Sandra Nomoto headshot (square)
Sandra Nomoto headshot (landscape)
Sandra Nomoto author photo

Photographer credit Tosha Lobsinger. Please do not edit photos.

View Sandra Nomoto’s biographies here.

POTENTIAL INTERVIEW TOPICS

Topics around marketing a business and/or the nuances around marketing a vegan business or product
What I think vegan businesses need to do to maintain a thriving industry
How to self-publish a book
Running my current business as the Book Whisperer and Vegan Hype woman
My vegan journey (from 2007 to eating fully vegan in 2018)
My previous background running a public relations agency from 2008 to 2018
My books: the world’s first vegan marketing book, Vegan Marketing Success Stories, and The Only Public Relations Guide You’ll Ever Need
What vegan founders, entrepreneurs, and marketers will learn from Vegan Marketing Success Stories: all the possible marketing tactics mentioned that contribute to a cohesive marketing strategy
What opportunities publishing Vegan Marketing Success Stories has brought since Fall 2022
My experience in the social impact/sustainable business world, and what these communities aren’t talking about
The vegan scene in Vancouver, British Columbia, Canada
Being a woman of colour in business
Growing up as a Filipina Canadian

SOCIAL MEDIA ACCOUNTS

Facebook.com/sandranomotobooks
X @sandranomoto
LinkedIn.com/in/sandranomoto
YouTube.com/@sandra_nomoto

PAST MEDIA INTERVIEWS

Awarepreneurs podcast
In With the New podcast
The No Bullsh!t Vegan Podcast
It’s All About Food podcast
Plant Yourself webcast
Global BC
The Bloody Vegans Podcast
Jamie’s Corner podcast
The Vegan Business Tribe Podcast (co-hosted)
Pivot! webcast
Canada’s Podcast
CTV

Watch my talk, “Everyone’s a Marketer,” presented at Planted Expo Vancouver in June 2024.

VEGAN MARKETING SUCCESS STORIES BOOK INFORMATION

Where to buy the book

Ebook available online ($9.99 USD)
Paperback available on Lulu and select retailers ($24.99 USD)
Audio book available on Audible and iTunes ($19.95 USD)

One-liners

Vegan Marketing Success Stories is the first book to highlight the marketing tactics of vegan businesses around the world.
The vegan industry is on the rise, and Vegan Marketing Success Stories is equal parts inspirational, cautionary tale, and the practical manual you’ll need to succeed today.

Summary

The vegan marketing bible you’ve been waiting for.

Billions of dollars are being invested into the vegan and plant-based industries, but who’s going to come out on top? Marketing touches almost every aspect of business: messaging, distribution, customer service, sales, and public perception. How do you know what marketing strategies or tactics work? What media or social media outlets are important, and when? And how much should you budget?

Using case studies and examples from today’s vegan industry leaders, this vegan marketing book will teach you:

Marketing secrets of vegan and plant-based businesses around the world
How on- and off-line tactics contribute to a cohesive strategy
Topical issues that few marketing books are talking about

From reviewing the basics to defining the marketing terms you’ve seen but perhaps haven’t implemented, Vegan Marketing Success Stories covers your bases in marketing vegan businesses—all without requiring a million-dollar marketing budget. Learn what vegan brands did to weather the pandemic, and some that transitioned to become vegan. The vegan industry is on the rise, and Vegan Marketing Success Stories is equal parts inspirational, cautionary tale, and the practical manual you’ll need to succeed today.

Endorsements

“In depth, engaging, and immediately applicable, Vegan Marketing Success Stories will be a boon to your business, whether you’re a startup or already making waves.” —Victoria Moran, Chief Compassion Officer, Main Street Vegan Academy

“At a time when vegan businesses and technological advances are creating a multi-billion dollar industry, it’s vital we have reliable resources like Sandra’s book. This is the perfect collection of marketing best practices for entrepreneurs pursuing their dreams and a better world.”
—Erik Amundson, Co-Founder, Vevolution

Visit this page for more endorsements.

Vegan Marketing Success Stories has been featured/mentioned in over 70 media and podcast interviews since it was published in Fall 2022. It won a Vegan Choice Award in 2023. Please contact me for book copies and/or to request an interview.

View the book trailer below.