COMMUNICATIONS FOR ETHICAL BUSINESSES

Some people are born speakers; others are pros with language. I work with business owners and marketers who aren’t great writers, but know exactly the story they need to tell.

I help them with all forms of written communication so they can grow their companies. It’s important—now more than ever—for ethical, cruelty-free businesses to not only get in the game, but win. In 2019, the plant-based food retail market in the USA reached $4.5 billion, and there’s no sign of slowing in growth on a global scale.

Whether it’s re-doing the product or service pages on your website, writing a Forbes-worthy biography, or cutting down a purpose statement that’s way too long, I can finesse your written content so that it’s digestible and relatable to your intended audience (which is me!).

After 13 years working in the public relations industry, my mission now is to help ethical businesses grow through effective communications, so that they can prevent and solve our world’s most pressing social and environmental challenges.

Choose from the following packages and contact me with your content needs today, or read below for answers to frequently asked questions.

SERVICES MENU

Note: A minimum three-month time commitment is required for Vitamin C and Power Package below.

RATE

$1400/month

INCLUDES:
  • Creation of one blog monthly
  • Creation of one newsletter issue monthly
  • Fixing social media post errors (on Facebook, Instagram, and LinkedIn)
  • Two hours of editing website copy, ads, or other documents
  • One monthly virtual consulting meeting
  • Free e-book copy of The Only Public Relations Guide You’ll Ever Need
RATE:

$2200/month

INCLUDES:
  • Creation of two blogs monthly
  • Creation of two newsletters monthly
  • Fixing social media post errors (on Facebook, Instagram, and LinkedIn)
  • Two hours of editing website copy, ads, or other documents
  • One monthly virtual consulting meeting
  • Unlimited e-mail support
  • Free e-book copy of The Only Public Relations Guide You’ll Ever Need 
RATE:

Varies according to your needs.

MAY INCLUDE:
  • Individual services in the packages on this page
  • Award or grant applications
  • Biographies
  • Package labels
  • Video or podcast scripts
  • Transcription of interviews or talks into social media and blog posts
  • Ghostwriting
  • Book or magazine editing
  • Physical thank-you notes (yes, just like the ones Jimmy Fallon writes)
FAQs

WHY YOU?

I’ve been writing for as long as I’ve known how, which is over 35 years. I started my career in public relations (PR) after graduating with a degree in English Literature and Film Studies from the University of British Columbia in 2005. I’ve published poetry in literary journals, and have been writing blogs since 2006, many of which are on this website. My nightly ritual involves journalling and reading daily, which I’ve been doing consistently since 2017.

From 2008-2018, I ran an award-winning virtual public relations agency, Conscious PR, in Vancouver. In 2012, I committed to working only with businesses that had a positive social & environmental impact. I certified the company twice as a B Corp, and was a member of 1% For the Planet and LOCO BC, so I’m all about that Corporate Responsibility & purpose-driven work. Most of my professional career has been spent storytelling for others, and I’ve clocked far more than my 10,000 hoursI also published my first book in 2019, and am a millennial woman of colour, if you’re looking to diversify your suppliers.

After searching for a job I could do remotely from home in the latter part of 2019, I decided I’d be better off running my own content writing & editing business. With this flexibility, I can work for clients anytime, from anywhere in the world. My passion for film allows me to listen to and understand my clients and write in their brand voice as if they were characters in a story.

My personal journey to eliminating animal products from my diet and living an eco lifestyle has taken me 10 years, and I’m still learning. I’ve been eating vegan since 2018, and am always looking for ways to live even more cruelty-free and zero waste.

DO WE NEED TO MEET? I’M NOT LOCATED IN YOUR AREA.

No, we absolutely don’t need to be in the same city to work together! The beauty of emails and video call technology means we can “meet” virtually. I’ll draft and send all of my work to you to review online. If you live in the Vancouver, BC area, I’m happy to meet in person, especially if it’s necessary for the work, such as touring offices or facilities, doing in-person interviews, and so on.

I live and work on the traditional unceded territories of the xʷməθkʷəy̓əm (Musqueam), sḵwx̱wú7mesh (Squamish) and səlil̓wətaʔɬ/Selilwitulh (Tsleil-Waututh) First Nations.

WHAT DO YOU MEAN BY ETHICAL OR “CRUELTY-FREE”?

I’m looking to work with leaders who KNOW that their businesses are operating ethically, and do not contribute to the harm of people, animals, or the environment. I will not work with companies that participate in unfair labour practices as they relate to wages, work hours, or other working conditions, are discriminatory toward people of a certain race, gender, religious belief or other facet, or whose products contain ingredients known to be harmful to the health of living beings or the environment.

Vegan businesses get a thumbs up in my book! When it comes to plant-based companies, I may still work with those serving eggs or dairy, but not ones involved in the sale of other types of animal products.

Not sure where you are on the impact spectrum? Take the B Impact Assessment for free.

CAN YOU DO MY SOCIAL MEDIA?

Unfortunately, I am already handling social media for one client (in addition to my own accounts). Second, I don’t consider myself a social media “expert.” I believe that social media is equivalent to a 24/7 online show, and that YOU should always be speaking to your customers/clients in your own voice. If you’re a solopreneur and have outsourced Instagram/Facebook Stories or TikTok, it’s pretty obvious that the videos aren’t being done by your company. (Who should be using TikTok? Chefs, bakers, game producers, musicians, artists, health professionals, tutors, teachers, and experiences—any businesses that cater to Gen Z.)

However, I am happy to alert and send you revisions of your written social posts that may contain spelling and grammar mistakes or improperly used hashtags, if you choose one of the packages above.

I WANT YOU TO WRITE OR EDIT SOMETHING THAT’S NOT ON YOUR LIST. CAN YOU DO IT?

Heck yes! I’m happy to send you my portfolio of work samples which will give you an idea of what I’ve written. Even if I haven’t done what you’re asking for, I’m always game to try something new. (My short film screenplay remains unfinished…)

CAN YOU GIVE ME A DISCOUNT?

No. As a woman of colour, I’m committed to working on lifting people of colour and working towards racial equity, and that includes myself. However, I’m open to an exchange of services.

Non-profit organizations may qualify for discounts; please mention that when you contact me.

CAN YOU DO MEDIA OUTREACH FOR MY BUSINESS?

I’m out of that game, but you can learn all about that process in my book, The Only Public Relations Guide You’ll Ever Need, or take my course from 2016.

TESTIMONIALS

“I came across a post from Sandra offering her services, and so I reached out to her to see if we would be the right fit for one another. Let me tell you, it ended up being more than just the right fit! I am passionate about what I do, but I have never been good at putting it into words. All it took with Sandra was a quick Zoom call, and she pulled all of the information she needed out of me to create a wonderful piece that couldn’t have been more perfect. I have already used it several times on different platforms to connect with my customers and feel that it’s resonated on all of them. Thanks so much for helping me put my thoughts onto paper, Sandra! Can’t wait for our future work together. :)”
Venessa Stonehouse, Feed Me Fit

“Sandra writes great copy! I thoroughly enjoyed working with her.”
Adam Hawk, Savory Smoothie

“Definitely, a competent and soulful writer. Sandra Nomoto pays incredible, efficient, attention to detail. We love working with her at Grow Tech Labs.”
Barinder Rasode, Grow Tech Labs and Havn Life

“I regularly subcontract Sandra for my Marketing Agency as a Copywriter on our client projects. It is extremely important for us to rely on experts who can not only provide the service they are subcontracted for, but also provide exemplary professionalism and the highest quality of work. Sandra provides this and makes it easy for us at the same time. She’s self-regulating, does what she says she will, and promptly and professionally provides work that is professional, accurate and makes our clients very happy. Copywriting can be a very subjective and difficult service to provide as many clients don’t know what to expect or don’t like the ‘style’–Sandra knows both what is needed in her work as well as what is needed for positive and effective client relationships. I highly recommend Sandra for any written support you may need.”
Kaare Long, a Cue Creative Marketing and Consulting Inc.

“I worked with Sandra at the end of 2019 when I started working on my webpage. She is a wizard at what she does, taking our conversation and translating it into web content. Sandra is responsive, quick and amazing at what she does. I would highly recommend Sandra, the Content Doctor, to anyone else looking for someone to help them with webpages. If you don’t know where to start, are starting, have writer’s block, just don’t have time, or need a revamp, Sandra is your girl. She was there for me at all those stages and she can be there for you too!”
Jamie Seah, Lokahi Consulting Ltd.

“You are amazing! I am so thrilled with all the copy you did for me and the amazing creative work you did so fast and with amazing suggestions and edits.💕Super impressed with you – I would recommend you to everyone – you are an amazing, intuitive, fast, meticulous, and beautiful copywriter! Pleasure working with you.”
Yuko Turnbull, Spiritual Hair Professional, Personal Coach, and Natural Product Creator

“Sandra did copywriting for my new business website. She was very responsive to my needs and provided awesome results. In addition, she was friendly and proactive to work with. It’s a pleasure to work with someone who takes an active interest in what your business does, who your audience is, and is capable of translating that information into eye-grabbing words. Thank you Sandra!”
Yun Jae Lee, The Ideashaper

“Sandra is fabulous…she helped me get the words out so I can use my knowledge as a platform to help educate others. She speaks my language and I’m thrilled to have found her after several attempts with other writers. She easy to work with and communicates well. I will use her again for sure.”
Shauna Magrath, Beauty Ink Gallery

Clients

If you have a cruelty-free product or service you’d like me to test and review on my blog and/or post on my social media networks (Facebook, Instagram, Twitter, Pinterest, YouTube, LinkedIn), please contact me. Rates vary between blog vs. social only posts.

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