Aug 3, 2026 | Author case studies, Book publishing, Business & Marketing
Vegan publicity campaign for Terri Chrisman’s Fabulous Health I met vegan speaker, podcaster, author, and board-certified nutritionist Terri Chrisman while working with Dr. Angela Crawford on the vegan publicity campaign for The Vegan Transformation. We had an...
May 6, 2026 | Author case studies, Book publishing, Business & Marketing, Vegans
Continuing a book’s momentum with a vegan audience I was introduced to Gail Eisnitz in January 2026 through Victoria Moran, an author and pioneer in the vegan movement who endorsed my second book. Gail first published Slaughterhouse: The Shocking Story of Greed,...
Apr 22, 2026 | Book publishing, Business & Marketing
‘Cause the first step to getting featured in media is to contact them! It’s hilarious that I posted about nailing media interviews when I didn’t talk about the basics first. If I’d been more organized about my content, this wouldn’t have...
Apr 13, 2026 | Book publishing, Business & Marketing
‘Cause marketing with no budget is better than not marketing at all I’ve met or seen many authors who’ve loaded a book onto Amazon and shared their book in Facebook groups, hoping that will be enough to make sales. It’s something, and something...
Jan 28, 2026 | Book publishing, Media interviews, Social good, Vegans
Writing Books That Support a Healthier, More Compassionate World Writing a book that truly matters takes more than a good idea. It requires clarity, structure, ethical alignment, and an understanding of how stories shape behavior, culture, and values. This episode...
