Mar 4, 2026 | Author case studies, Book publishing, Business & Marketing, Food, Health, Lifestyle, Self-Development, Social good, Spirituality, Vegans
My 3-month publicity campaign for Dr. Angela Crawford’s The Vegan Transformation This campaign has a special place in my heart because I feel like Angela Crawford, a vegan psychologist with over a decade of experience, and I are very similar. We’re both...
Apr 23, 2025 | Animals, Business & Marketing, Fashion, Vegan marketing profiles, Vegans
A peek into the tactics behind one of the biggest nonprofits for animal rights Even if you’re not vegan, you likely know who People for the Ethical Treatment of Animals (PETA) is or have seen at least one of their outdoor ads or something gruesome produced by...
Jul 8, 2024 | Beauty, Business & Marketing, Vegan food, Vegan marketers, Vegans
How passion, authenticity, purpose, and ethics drive this vegan publicist to educate and inspire the public Mad Promotions’ Karin Ridgers and I haven’t met, but we’re both members of Vegan Business Tribe and were in Los Angeles at the Vegan Women...
Feb 1, 2023 | Beauty, Buy local, Events, Food, Health, Lifestyle, Vancouver, Vegan food
Strong Vegan Presence at The Wellness Show 2023 The 30th anniversary of The Wellness Show takes place February 11 & 12 at the Vancouver Convention Centre (West) and I’m glad to be covering it for the fifth year since this blog’s inception! Founded in...
