by Sandra Nomoto | Business & Marketing, Food, Social good, Vegan food, Vegan leaders, Vegan marketing profiles
One of the fastest growing fast-food chains in the USA (and it’s vegan!) Welcome to my first monthly vegan marketing profile. The goal of these profiles is to introduce whoever stumbles on my blog to vegan companies and talk about how they market themselves....
by Sandra Nomoto | Business & Marketing, Events, Vegans
How one of North America’s biggest vegan events rebranded and stays relevant after a decade In 2024, the Planted Expo (formerly Veg Expo) launched in its third city, Seattle, after nine years operating in Vancouver, BC and its first year in Toronto in 2023. I...
by Sandra Nomoto | Animals, Business & Marketing, Social good, Vegan marketers, Vegans
What if your publicist offered speaking training and therapy before and after a debate with Piers Morgan? It feels weird to call myself a publicist again. I distinctly remember driving home one day in my early 30s and telling myself, “I don’t want to be a...
by Sandra Nomoto | Books and reviews, Food, Health, Lifestyle, Social good, Vegans
The most badass and fun book on going vegan I recommend so far! I’m stoked my local library had a copy of John Lewis’s first book, Badass Vegan, which I’ve wanted to get my hands on for a while. I’ve followed John on Instagram for a while;...
by Sandra Nomoto | Beauty, Books and reviews, Business & Marketing, Environment, Vegans
How Goddess Garden capitalized on a (free) celebrity endorsement Goddess Garden is an amazing American company that has been vegan from day one. It’s also one of the first brands I learned about that had toxin-free and organic sunscreen. I got the chance to see...
