Nov 11, 2025 | Food, Health, Vegan food, Vegan leaders, Vegans
Inside the mind of the creator of a fast-growing plant-based food chain This interview with Odd Burger Co-Founder & CEO James McInnes took place 3 years ago, and the publicly-traded franchise chain has come a very long way since. Let’s dive into the...
Jan 27, 2025 | Business & Marketing, Food, Social good, Vegan food, Vegan marketing profiles
One of the fastest growing fast-food chains in the USA (and it’s vegan!) Welcome to my first monthly vegan marketing profile. The goal of these profiles is to introduce whoever stumbles on my blog to vegan companies and talk about how they market themselves....
Oct 23, 2023 | Business & Marketing, Vegan food
Branding vs content: the new chicken vs. egg conundrum Last month, a founder reached out to me about launching a new version of a website for a vegan restaurant. The client wanted my feedback on branding and content. They also said they liked the website for Mr....
