by Sandra Nomoto | Animals, Books and reviews, Business & Marketing, Events, Food, Lifestyle, Vegan food, Vegans
‘Cause everyone’s a marketer, whether they like it or not. Stevan Mirkovich, Partner & Chief Relational Officer of Planted Expo—which celebrated its 10th year in Vancouver in 2024—sent me this text message at the end of September 2023: I was surprised...
by Sandra Nomoto | Business & Marketing, Vegan food
Review of the best videos by vegan companies in 2024’s second quarter Did you check out my roundup of the best videos by vegan businesses in Q1 2024? Regardless, let’s launch right into the best videos from April to June this year. “Bit...
by Sandra Nomoto | Business & Marketing
The one point about marketing a vegan business I failed to emphasize in my book If it wasn’t already obvious, I published the world’s first vegan marketing book in fall 2022, called Vegan Marketing Success Stories. I spent 10+ months pitching myself to...
by Sandra Nomoto | Beauty, Buy local, Events, Food, Health, Lifestyle, Vancouver, Vegan food
Strong Vegan Presence at The Wellness Show 2023 The 30th anniversary of The Wellness Show takes place February 11 & 12 at the Vancouver Convention Centre (West) and I’m glad to be covering it for the fifth year since this blog’s inception! Founded in...
by Sandra Nomoto | Books and reviews, Business & Marketing, Food, Vegan food
How family-run food industry disruptors captivate their growing audience While Montreal-HQd Mid-Day Squares (MDS) isn’t an official contributor to the book, I was fortunate to get approval to use a few quotes Co-Founder Lezlie Karls said after the Q&A...
