by Sandra Nomoto | Animals, Books, Business & Marketing, Events, Food, Lifestyle, Vegan food, Vegans
‘Cause everyone’s a marketer, whether they like it or not. Stevan Mirkovich, Partner & Chief Relational Officer of Planted Expo—which celebrated its 10th year in Vancouver in 2024—sent me this text message at the end of September 2023: I was surprised...
by Sandra Nomoto | Business & Marketing, Food, Vegan food
I can’t save your vegan business in a week. Give me a year’s notice! I wish I was making this story up. On Friday, January 26, 2024, I received this message through my website: Half an hour later, I replied: Hi _____, Thank you for reaching out to me and...
by Sandra Nomoto | Business & Marketing, Lifestyle, Vegans
Or, the tactics that make people go vegan faster Listen to Part 1 of this post on the Plant Based Briefing Podcast here. Listen to Part 2 of this post on the Plant Based Briefing Podcast here. After launching Vegan Marketing Success Stories, I’ve had many...
by Sandra Nomoto | Animals, Food, Health, Vegan food
Or, why animal milk does NObody good This is the first in a series of three (maybe more) blog posts on why vegans don’t consume certain animal products that appear to be harmless. This is as much for my own education and knowledge as it is yours, so I hope I...