Feb 12, 2024 | Book publishing, Business & Marketing
…And what I’d do differently for my next book First, before you ask, I’m not working on another book. But now and then, I come across content (like the Tim Ferriss/James clear interview) and realize what more I could have done during my second book...
Nov 30, 2022 | Books and reviews, Business & Marketing, Events, Food, Travel, Vegan food, Vegans
When building a vegan community snowballs into international partnerships This is the last of my blogs on contributors/examples from Vegan Marketing Success Stories. I’m almost going to miss this! Very similar to Meredith Marin at Vegan Hospitality’s story...
Nov 23, 2022 | Books and reviews, Business & Marketing, Travel, Vegan food, Vegans
Creating a vegan-friendly island Before I started marketing my book, I told myself I wouldn’t have a “favourite” story or contributor, because they are all special in their own way, but I might officially be going against that! There are some stories...
Nov 16, 2022 | Books and reviews, Business & Marketing, Vegans
From medical student to vegan influencer Being on the west coast of Canada, “dr.plantbased” Muzammil Ahmad wasn’t on my radar until I saw his face on the cover of Canadian Vegan Magazine (now Global Vegan Magazine). I knew that I wanted to feature at...
Nov 9, 2022 | Books and reviews, Business & Marketing, Vegans
Education and collaboration are the keys to this ecommerce company’s marketing. I listened to Immaculate Vegan’s Founder & CEO Annick Ireland on Vegan Mainstream’s Pivot! podcast (which I’ve been on) and knew I wanted to try and get her...
