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Vegan Marketing Success Stories Book Contributor Highlight: SAPPHO New Paradigm Cosmetics

Vegan Marketing Success Stories Book Contributor Highlight: SAPPHO New Paradigm Cosmetics

Aug 17, 2022 | Beauty, Books and reviews, Business & Marketing, Social good, Vancouver

How a cosmetics company uses diversity and partnerships to reach a “woke” audience In the public relations chapter in Vegan Marketing Success Stories, I share how Vancouver-based SAPPHO New Paradigm Cosmetics launched a successful campaign for its limited...

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