by Sandra Nomoto | Business & Marketing, Food, Social good, Vegans
What not to do in marketing when you run a business (and not just a vegan one) A question that Desiree Dupuis asked me when I did my Planted Expo Vancouver talk inspired this blog. I had shared marketing tips for vegan businesses, but she asked, “Are there...
by Sandra Nomoto | Beauty, Business & Marketing, Environment, Food, Vegan food
Reviewing the best videos by vegan companies in 2024’s first quarter Extending my curating habits from my monthly newsletter where I round up all the marketing wins I see from vegan companies around the world (including videos), I’m gonna share the best...
by Sandra Nomoto | Animals, Business & Marketing, Social good, Vegan marketers, Vegans
What if your publicist offered speaking training and therapy before and after a debate with Piers Morgan? It feels weird to call myself a publicist again. I distinctly remember driving home one day in my early 30s and telling myself, “I don’t want to be a...
by Sandra Nomoto | Business & Marketing, Vegan food
Branding vs content: the new chicken vs. egg conundrum Last month, a founder reached out to me about launching a new version of a website for a vegan restaurant. The client wanted my feedback on branding and content. They also said they liked the website for Mr....
