by Sandra Nomoto | Business & Marketing, Events, Vegans
How one of North America’s biggest vegan events rebranded and stays relevant after a decade In 2024, the Planted Expo (formerly Veg Expo) launched in its third city, Seattle, after nine years operating in Vancouver, BC and its first year in Toronto in 2023. I...
by Sandra Nomoto | Business & Marketing, Vegan marketers, Vegans
If you want to back your marketing budget with numbers, this is your gal. Tifany Mazza and I met through LinkedIn when she found out about my book. We also met online and chatted about all the great things her agency, Tykio, does. Let’s learn all about her!...
by Sandra Nomoto | Business & Marketing, Vegan marketers, Vegans
Meet this self-taught Gen Z social media-loving vegan marketer Georgia Macaulay and I are both members of Vegan Business Tribe. Soon as I started following Soulshine Digital’s content on social media, I was hooked! She can create Instagram carousels like...
by Sandra Nomoto | Books, Business & Marketing, Vegans
Education and collaboration are the keys to this ecommerce company’s marketing. I listened to Immaculate Vegan’s Founder & CEO Annick Ireland on Vegan Mainstream’s Pivot! podcast (which I’ve been on) and knew I wanted to try and get her...