Apr 23, 2025 | Animals, Business & Marketing, Fashion, Vegan marketing profiles, Vegans
A peek into the tactics behind one of the biggest nonprofits for animal rights Even if you’re not vegan, you likely know who People for the Ethical Treatment of Animals (PETA) is or have seen at least one of their outdoor ads or something gruesome produced by...
Jan 25, 2021 | Animals, Beauty, Business & Marketing, Health, Lifestyle
I service cruelty-free businesses. This is what the term means to me. Listen to this on the Plant-Based Briefing podcast. Here’s a short lesson in branding and marketing. At the start of 2020, I launched my new brand as “The Vegan Copywriter” and...
