by Sandra Nomoto | Animals, Books and reviews, Business & Marketing, Events, Food, Lifestyle, Vegan food, Vegans
‘Cause everyone’s a marketer, whether they like it or not. Stevan Mirkovich, Partner & Chief Relational Officer of Planted Expo—which celebrated its 10th year in Vancouver in 2024—sent me this text message at the end of September 2023: I was surprised...
by Sandra Nomoto | Animals, Environment, Food, Health, Social good, Vegan food, Vegans
Lessons learned from appearing on non-vegan podcasts as a vegan I would have titled this blog post “Want to convince more people to go vegan? Focus on women, not podcasts,” but that would have been too long. But really, this results from a pattern I...
by Sandra Nomoto | Business & Marketing, Lifestyle, Vegans
Or, the tactics that make people go vegan faster Listen to Part 1 of this post on the Plant Based Briefing Podcast here. Listen to Part 2 of this post on the Plant Based Briefing Podcast here. After launching Vegan Marketing Success Stories, I’ve had many...
by Sandra Nomoto | Animals, Environment, Fashion, Food, Health, Lifestyle, Social good, Vegan food
Listen to this post on the Plant Based Briefing podcast: Part 1 | Part 2 This is a long overdue post, but I still consider myself a “newbie” in my journey as a vegan. As I write this, I’ve got one more winter coat that needs to get replaced and then...