by Sandra Nomoto | Animals, Business & Marketing, Vegan marketers, Vegans
Purple cow? Meet the pink barn, baby. I connected with Pink Barn Creative’s Brieanah Schwartz online when I found out about the podcast she runs with Johanna Koskinen, Plant Powered Business. Johanna is a fellow member of Vegan Business Tribe and since there...
by Sandra Nomoto | Animals, Business & Marketing, Social good, Vegan marketers, Vegans
What if your publicist offered speaking training and therapy before and after a debate with Piers Morgan? It feels weird to call myself a publicist again. I distinctly remember driving home one day in my early 30s and telling myself, “I don’t want to be a...
by Sandra Nomoto | Business & Marketing, Vegan food
Branding vs content: the new chicken vs. egg conundrum Last month, a founder reached out to me about launching a new version of a website for a vegan restaurant. The client wanted my feedback on branding and content. They also said they liked the website for Mr....
by Sandra Nomoto | Business & Marketing
A glimpse into the life of a writer/editor I recently saw a post by an influential copywriter/teacher who said never to charge by the hour, and I totally understand why. When you bundle your services into packages or provide a one-time fee for the project, you make...