May 6, 2026 | Author case studies, Book publishing, Business & Marketing, Vegans
Continuing a book’s momentum with a vegan audience I was introduced to Gail Eisnitz in January 2026 through Victoria Moran, an author and pioneer in the vegan movement who endorsed my second book. Gail first published Slaughterhouse: The Shocking Story of Greed,...
Apr 22, 2026 | Book publishing, Business & Marketing
‘Cause the first step to getting featured in media is to contact them! It’s hilarious that I posted about nailing media interviews when I didn’t talk about the basics first. If I’d been more organized about my content, this wouldn’t have...
Apr 13, 2026 | Book publishing, Business & Marketing
‘Cause marketing with no budget is better than not marketing at all I’ve met or seen many authors who’ve loaded a book onto Amazon and shared their book in Facebook groups, hoping that will be enough to make sales. It’s something, and something...
Feb 17, 2026 | Book publishing, Business & Marketing
‘Cause you wanna be a pro by the time you land your first big media interview! I’ve been working in public relations on and off since 2005 and wrote a book on the practice, so I’m not playing when I say I know what I’m doing. I started my...
Jan 28, 2026 | Book publishing, Media interviews, Social good, Vegans
Writing Books That Support a Healthier, More Compassionate World Writing a book that truly matters takes more than a good idea. It requires clarity, structure, ethical alignment, and an understanding of how stories shape behavior, culture, and values. This episode...