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How to run Amazon ads: for authors

How to run Amazon ads: for authors

May 14, 2025 | Book publishing, Books and reviews, Business & Marketing

Inspired by the “How to Start & Scale Your Ads” masterclass with Alex Strathdee I have never attempted to advertise on Amazon ads. My first book on Amazon is now six years old as I write this and not something I want to invest in to promote, and my...
10 Questions to Reflect on 2024

10 Questions to Reflect on 2024

Dec 30, 2024 | Books and reviews, Family, Health, Lifestyle, Ponderings, Self-Development, Spirituality

1. Where did I thrive? I wish I could say I thrived financially, but this was not that year, despite all the predictions of 42-year-olds thriving in 2024. This year also marked my 6th veganniversary (4+2=6), but I recently realized my birth number is 8, so maybe 2026...
A bestselling author’s marketing strategy: James Clear’s Atomic Habits

A bestselling author’s marketing strategy: James Clear’s Atomic Habits

Nov 11, 2023 | Book publishing, Business & Marketing, Self-Development

Learning a few things from two bestselling white male authors shooting the sh*t about launching a book Last month, I met a potential client who’s an author. They told me about an episode of The Tim Ferriss Show in which Tim Ferriss interviews James Clear about...

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