This is an archived blog from when I ran Conscious Public Relations Inc. from 2008-2018. Excuse the potential outdated-ness!
A journal entry shows how close I was to quitting
I’m going there!
I post a lot of personal stuff on this blog. But I think this is going to be your biggest glimpse into my soul yet.
Excerpt from journal entry on September 17, 2013 10:50pm
Today I am doing more marketing than ever and not close to getting a second client, aside from [client 1] and [client 2]. This tells me that either the market is no longer there for Conscious PR, or I have to do something different to get clients (speaking; invest $ in an Internet database…). I am just one person though, and after almost 6 years I am close to calling it quits via:
1) Affiliate networking (conscious + ethical)
2) Get a full-time job at a Digital Marketing Firm
My head tells me I need to do one more season of [client 3] in 2014 before I quit so that I can have the experience of managing an intern, and hopefully also a social media client. Until then I have lots of time to continue to hustle, try to get more $ to complete my business goals, and pay myself, and see how long this can last.
September 23, 2013 11:19pm
Quoted last year: “Money hasn’t been my biggest strength in life but with everything I have learned to do that I was once afraid of, it is just one more thing I have yet to conquer.”
Since public speaking is still a fear I think I will pitch myself for West Coast Christmas Show, do it, then see what happens as a result.
– EXPOSURE
– HIGHER VALUE
– CREDIBILITY
It amazes me how much I doubted myself and how I hit so many hurdles to get to where I am today. I was so close to quitting and gave myself one more year to make it work. Now, I am not even close to quitting, my company is making a profit (and turning away potential clients asking for help), and I am building my team. Some of the things I did accomplish this past year:
- Did a live TV segment for the Christmas Show
- Managed 4 interns
- Worked with a client on social media
- I feel like I brought higher value and credibility to my business.
A former client came back and asked me to help her with social media. I did almost no marketing this year, and referrals have been coming my way like crazy.
I know I am not alone on those days when I feel like quitting. Running your own business is HARD. But I was stubborn enough to keep going, and I made it another, game-changing year. So if you’re reading this and questioning yourself about quitting, my advice is to stick it out a little longer, and tweak as needed. You might be surprised how not making drastic change can make all the difference.
